Absolut has very close to art and artists, even its iconic bottle design is a piece of art, and the consumer base loves it.
Twelve crafty artists received a bottle of Absolut in order to draw a design of their own, continuing the global brand idea that supports young artistic talents across the globe. And so, twelve collections of unique bottle designs were born and caught not only the eye of the media but mainly the eye of Absolut vodka fans. Three of bottles from each of the collections could be won by the fans, the rest of the bottles went to the client.
Once again, the global brand gave artists space to express themselves in their own way.
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The creating artists were:
- Tomáš Bánik
- Matúš Maťátko
- Viliam Slaminka
- Samuel Hošek
- Zuzana Gálová
- Ivana Belianska
- Marek Mráz
- Matej Mazák
- Marek Cina
- Miša Chmelíčková
- Pavel Kaden
- Zuzana Badinková